From what I can see, part of your site may be running on Shopify, though it’s possible other platforms are also in use. I can work within your current setup and make updates without disrupting what you already have in place. Considering Shopify’s extensive integrations for payment and e-commerce, continuing to use it where applicable may be the most efficient and affordable option, but I’ll adapt to the platform(s) you prefer to maintain.
A Content Management System (CMS) allows you to easily create, update, and manage content—such as products, testimonials, and blog posts—without needing technical assistance. Proper integration ensures your site stays current, scalable, and easy for your team to update across whichever platform(s) you use.
The homepage would benefit from more structure and immediate clarity on your services. Right now, users must scroll and dig to understand your offerings, which risks losing potential clients. I recommend showcasing Services & Proof to the top, creating more structured page sections, and ensuring navigation is intuitive for first-time visitors.
*one idea: home header consisting of prior video work in montage form. SHOW CLIENTS WHAT YOU DO!
Your current title structure is not fully optimized, which impacts Google’s ability to accurately read and rank your site. I recommend a complete review of on-page SEO (titles, meta descriptions, headers) to improve search visibility and strengthen your online presence.
Your site adjusts reasonably well to mobile and tablet screens, which is excellent. I would ensure full optimization across all devices and orientations, refining spacing, typography, and visuals so the browsing experience is seamless on desktop, tablet, and mobile.
I recommend connecting Google Analytics and Google Search Console to track performance, user behavior, and conversions. This provides data-driven insights to guide future design, content, and marketing strategies.
For an existing website, I recommend using an hourly rate rather than a flat project fee. Based on what I can see so far, revisions will likely take between 10–15 hours, though the exact time may vary once I have full access to the site and can assess its structure. My rate is $65 per hour, and I will maintain detailed time logs noting when work was performed and what tasks were completed. This way, you’ll have full transparency and records for each billed hour.
Photography is available at a rate of $350 per visit, which includes 1–1.5 hours of shooting time, editing, and delivery. All content will be polished in professional software such as Photoshop or Premiere Pro and optimized for both web and social media use.
*New content will probably be needed once a month to every other month. Rotating sport coverage each visit is recommended to obtain a well-rounded content database.
I recommend starting with 12 posts per month (a mix of reels and static posts) supported by a strategic content calendar. This package includes management and growth tracking, with the goal of increasing reach, engagement, and shareability. For your brand, I also suggest incorporating live stream engagement as part of the social strategy.
*please keep in mind it takes at least 1-2 months to begin to see measurable results
Upon project completion, access will be turned over for managment. Minor tuneups can be requested free of charge, however any complex changes will be considered a new project.
For a monthly subscription fee of $200/month, any amount of website management, CMS upkeep, blog postings, etc. will me taken care of.
All requested feedback is expected within 72 hours of delivery. This ensures we maintain momentum and stay within the project timeline.
For content not provided by Hey, it's EMA, delivery is expected within a reasonable time frame.
Regular communication is essential. Please remain accessible via email or text during active project phases.
It is necessary to work collectively when testing the website on different devices and browsers to ensure proper function and report any issues or bugs prior to launch.
Final approval is required before the website goes live. All payments must be made before launch.
*contingent on reasonable edits
*not including photography or marketing
For financial security, a deposit will be required to begin the project.
Once revisions and fine-tuning have been completed, the final payment will be required before the project gets delivered. Final payment cost contingent on amount of time spent.
*Payments can be made via Zelle or Venmo
For any questions, concerns, or negotiations please email or text me!
Media@heyitsema.com
818-748-5371